Somnee

Industry
Sleep Technology
Founded Year
2017
Headquarters
Berkeley, California
Employee Count
0

Key People

  • Tim Rosa - Chief Executive Officer
  • Dr. Matthew Walker - Co-founder
  • Dr. Robert Knight - Chief Medical Officer
  • Dr. Rich Ivry - Co-founder
  • Dr. Ram Gurumoorthy - Founder, Chief Technology Officer & Board Member

Assessment

Team
Aspect: Multiple successful MedTech entrepreneurs
Summary: The leadership team comprises experienced professionals with successful backgrounds in MedTech and related fields.

The leadership includes individuals like Tim Rosa, former CMO at Fitbit, who played a key role in its growth and acquisition by Google. Co-founders Dr. Matthew Walker and Dr. Robert Knight are renowned neuroscientists from UC Berkeley, bringing decades of research experience in sleep science. This combination of commercial and scientific expertise provides a strong foundation for Somnee's endeavors.

Clinical Need
Aspect: Very Strong
Summary: Somnee addresses a significant unmet need in sleep health, a critical component of overall well-being.

Approximately one in three adults in the U.S. reports not getting enough rest or sleep daily, leading to various health issues. Somnee's AI-powered neurotechnology aims to enhance sleep quality, directly addressing this widespread problem. The company's focus on improving sleep through non-invasive methods meets a critical need in the healthcare market.

Competition
Aspect: Somewhat crowded
Summary: The sleep technology market has multiple players, but Somnee's unique approach differentiates it.

The sleep aid market is valued at $91.4 billion, with numerous companies offering various solutions. However, Somnee's use of personalized neurostimulation and AI sets it apart from traditional methods like pharmaceuticals and generic sleep trackers. This differentiation could position Somnee favorably despite the competitive landscape.

Technical Challenge
Aspect: Moderate
Summary: Developing and commercializing AI-powered neurotechnology involves moderate technical challenges.

Integrating EEG sensors with AI to deliver personalized neurostimulation requires sophisticated technology development. However, the founding team's extensive experience in neuroscience and technology, including prior work in non-invasive brain stimulation, suggests they are well-equipped to handle these challenges.

Patent
Aspect: Very Strong
Summary: Somnee has a robust patent portfolio supporting its technology.

The company holds 42 patents, with 22 granted and 17 pending, covering various aspects of its technology. This extensive intellectual property portfolio provides significant protection against competitors and underscores the novelty of Somnee's approach.

Financing
Aspect: Well-funded
Summary: Somnee has secured substantial funding from reputable investors.

The company raised $10 million in a seed extension round led by Khosla Ventures, with participation from investors like TIME Ventures and the Orlando Magic ownership group. This funding is intended to support the launch of the second-generation smart sleep headband and further commercialization efforts.

Regulatory
Aspect: Running FIH
Summary: Somnee is conducting first-in-human trials to validate its technology.

The company is currently in a beta pilot with select NBA teams and their performance training staff, indicating active first-in-human trials. Successful completion of these trials is crucial for obtaining regulatory approvals and demonstrating the product's efficacy and safety.

Opportunity Rollup

Odds of Success
4
Peak Market Share
4.95
Segment CAGR
10.7%
Market Segment
Sleep Technology
Market Sub Segment
Wearable Sleep Aids
Year Post Launch Market Penetration (%)
1 0.25
2 0.74
3 1.73
4 3.46
5 4.95

Key Takeaway

Somnee's innovative approach to sleep technology, backed by a strong team and substantial funding, positions it well in a growing market, though it faces challenges in competition and regulatory approval.