ResetSmile

Industry
Medical Device
Founded Year
2022
Headquarters
4200 W Royal Ln, Suite 125, Irving, Texas, 75063
Employee Count
0

Key People

  • Justin Marks - Co-Founder
  • Clay Teufel - Chief Technology Officer

Assessment

Team
Aspect: First-time 10+ yrs
Summary: The co-founders have over a decade of experience in the dental industry.

Justin Marks and Clay Teufel bring significant industry experience, enhancing the company's credibility and operational effectiveness.

Clinical Need
Aspect: Very Strong
Summary: Addresses a significant gap in affordable dental care.

With 140 million Americans affected by missing teeth, ResetSmile's affordable at-home dentures fulfill a substantial unmet need.

Competition
Aspect: Somewhat crowded
Summary: Operates in a competitive market with several established players.

The dental device market includes numerous companies providing partial dentures, making differentiation challenging.

Technical Challenge
Aspect: Predictable
Summary: Utilizes established 3D printing technology for denture production.

Advanced 3D printing allows for precise and efficient denture manufacturing, reducing technical risks.

Patent
Aspect: Applied
Summary: Patent status is currently applied.

Securing patents can provide a competitive edge and protect intellectual property.

Financing
Aspect: SBIR/SEED
Summary: Raised $3.71 million in seed funding as of May 2025.

While seed funding supports early operations, scaling may require further investment.

Regulatory
Aspect: Concept Stage
Summary: Received an FDA warning letter in June 2025 for marketing without approval.

Ensuring FDA approval is critical for market entry and avoiding legal challenges.

Opportunity Rollup

Odds of Success
3.65
Peak Market Share
5.1
Segment CAGR
5.0%
Market Segment
Dental Devices
Market Sub Segment
Partial Dentures
Year Post Launch Market Penetration (%)
1 0.26
2 0.76
3 1.78
4 3.57
5 5.10

Key Takeaway

ResetSmile addresses a significant need for affordable dental solutions but must navigate regulatory challenges and a competitive market to succeed.