InControl Medical

Industry
Medical Devices & Equipment
Founded Year
2010
Headquarters
3225 Gateway Road, Suite 250, Brookfield, WI 53045, USA
Employee Count
21

Key People

  • Herschel Peddicord - Founder and CEO
  • Barbara Long - Chief Financial Officer
  • Mitch Maritato - Chief Operating Officer
  • Ann Koveck - Chief Clinical Officer
  • Connie Harrell - Board Member

Assessment

Team
Aspect: 1 successful MedTech entrepreneur
Summary: Led by experienced MedTech entrepreneur.

Founder and CEO Herschel Peddicord has over 30 years of experience in sales, marketing, and startup operations in the medical industry, including founding HomMed, LLC, which became the world's largest telemedicine company.

Clinical Need
Aspect: Very Strong
Summary: Addresses significant unmet need in incontinence treatment.

InControl Medical's products, such as Attain and Apex, provide non-invasive solutions for urinary and fecal incontinence, conditions affecting a large population with limited effective treatment options.

Competition
Aspect: Somewhat crowded
Summary: Competes in a moderately competitive market.

The incontinence treatment market includes various players offering both invasive and non-invasive solutions, making it moderately competitive.

Technical Challenge
Aspect: Predictable
Summary: Technology is well-established and reliable.

The company's devices utilize established electrical muscle stimulation technology, reducing technical risks associated with product development.

Patent
Aspect: Very Strong
Summary: Robust patent portfolio.

InControl Medical holds over 50 patents, providing strong intellectual property protection for its products.

Financing
Aspect: Medium
Summary: Moderate funding history.

The company has raised approximately $3.9 million over two funding rounds, which may limit rapid expansion capabilities.

Regulatory
Aspect: 510k/PMA
Summary: Products are FDA-cleared.

Devices like Attain and Apex have received FDA clearance, facilitating market entry and building consumer trust.

Opportunity Rollup

Odds of Success
4.05
Peak Market Share
5.45
Segment CAGR
5.9%
Market Segment
Nephrology and Urology Devices
Market Sub Segment
Incontinence Treatment Devices
Year Post Launch Market Penetration (%)
1 0.27
2 0.82
3 1.91
4 3.82
5 5.45

Key Takeaway

InControl Medical, led by experienced leadership and holding a strong patent portfolio, addresses a significant clinical need with FDA-cleared, non-invasive incontinence treatment devices. While facing moderate competition and financing constraints, the company is well-positioned to capitalize on favorable industry trends.